Have you been looking for that picture perfect photograph which seamlessly blends into your article, business presentation, website etc.?
Well then let’s frame you into Picxy which claims to be one of the largest stock imaging companies in India with a strong 2 lakh photographer community across the country encompassing 50 lakh India specific photos.
The company came into existence when the original founders (the company was acquired last year by Narendra Nerla and Krishna Mohan) noticed a glaring gap in the stock photography market—one that failed to capture the rich, diverse tapestry of India and Asia. This realization sparked the creation of a specialized stock imaging company, dedicated to showcasing the authentic faces, cultures, and stories of a region too often generalized or overlooked by global platforms.
Picxy shares the revenue with the photographer on every photo sold. Their custom photography services generate additional revenue for Picxy and the photographers.
From IT giants like Google to media companies to a local startup in Vizag, they have served a vast market across the industry. State Govts and Industry bodies partner with Picxy for their events.
Speaking to VIS on the revenue made by the company, Mr Nerla said, “With a community of over 2 lakh photographers, we’ve curated a diverse portfolio that meets a variety of creative and commercial needs. Our Rs 70,000 subscribers have purchased everything from single images to bulk collections on a recurring basis, generating $500,000 in revenue.”
He further added, “Our photographers have exclusively covered notable events like recently happened Amaravathi Drone Summit 2024 and unique cultural festivals in remote parts of India, showcasing both modern innovations and India’s rich heritage.” The future plan is to bring AI into their stock imaging and building a photographer specific solution is in their roadmap for the next 6 – 12 months.
Below is a brief snapshot of the Startup:
Promoters: Narendra Nerla & Krishna Gadiparthi
Startup acquired in: 2024
Industry / Space: Media
Number of team members: 5
Funding Received: Boot Strapped
Looking For: More local organizations to use our platform to get the best of Indian photos
Claim to Fame: Our photos featured in some Govt programs.
Market of Operation: India
Revenues: < $1mn
Company Culture: Aggressive
Aggressive Methodical Easy Going
PTIM (People that inspire me): Elon Musk and Ratan Tata.
